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What to Post Where

Match each type of content to the platform where it actually performs.

What it solves

A good post can fall flat simply because it went up on the wrong platform. This guide maps each content type, short video, long video, photos and before and afters, and written tips, to the platforms where it fits best. You also learn to cut one anchor piece into the right version for each place.

What this is worth: A social media agency charges $1,500 to $5,000 a month.

What is inside

  • Short video placement on Instagram Reels, TikTok, YouTube Shorts, and Facebook Reels.
  • Long video guidance for YouTube and Facebook, used for how-tos and walkthroughs.
  • Photo and before and after placement on Instagram, Facebook, and Google Business Profile.
  • Text and authority posts for LinkedIn and Facebook groups, ending with a question.
  • A repurposing step that cuts one anchor piece into short video, photo, and text.
What to Post Where preview

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Questions, answered

Instagram, Facebook, and your Google Business Profile. The guide calls before and after your strongest photo format and says to post the finished job every time.

Post it on YouTube or Facebook for how-tos and walkthroughs. The guide also notes that one long video can be cut into many short clips for Reels, TikTok, and Shorts.

LinkedIn and Facebook groups, where people read. Share a tip, a lesson, or a myth you bust, and ask a question to start comments.

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