DESIGN THE OFFER
Map Your Customer's Journey
See every step from stranger to happy repeat customer, and fix the places you lose them
What it solves
Customers slip away at steps you never see, somewhere between hearing about you and buying again. This map walks you through each stage, how they find you, how they decide, the buy, and the delivery, then has you mark the biggest drop-off and fix it first, so the path from stranger to repeat customer has fewer leaks.
What this is worth: Strategy consultants charge $150 to $300 an hour for this thinking.
What is inside
- First touch inventory of every way a new person hears about you
- Decision stage review of the reviews, site, and conversations customers check before buying
- Buying walkthrough that counts the steps and friction points in your own process
- Delivery map covering what happens after payment and how onboarding feels
- Leak finder that marks drop-off points and fixes the biggest one first
One time
Instant download with a copy-paste AI prompt. Yours to keep.
48-Hour Refund Policy. If this is not right for you, tell us within 48 hours of your purchase and we will refund you. After 48 hours all sales are final.
By completing your purchase you agree to our Terms and Refund Policy.
Or get all of Blueprints & Frameworks in one move →What is next
More from Blueprints & Frameworks
- Build Your Value LadderMap your offers from free to premium so every customer has a clear next step to buy$27
- Build an Offer They Can't RefuseStack the value so high and the risk so low that saying no feels like a mistake$27
- Your One-Page Business ModelThe whole business on one page: who you serve, what you solve, and how you make money$11
Questions, answered
The biggest one. Step 5 has you mark where people drop off most, fix that leak first, then work down the list, since the file notes small fixes compound.
The file treats a smooth, impressive delivery as what earns reviews and referrals. Mapping what happens after payment, including clear and warm onboarding, is how one sale leads to the next.
Walk your own buying process the way a customer would, count the steps and friction points, and cut what you can. The map's point is that every extra step at the buy costs you sales.
Last updated